Market opportunity
Everyone serves the 12% — we serve the 88%
Arcus Medical targets the vast underserved population of women seeking minimally invasive pelvic organ prolapse care — those avoiding surgery due to cost, recovery time, and stigma.
5.8M
The untreated majorityWomen who avoid surgery due to cost, recovery time, and stigma.
800K
Undergoing surgery each yearThe 12% who choose invasive surgical repair.
$900M
Untapped opportunityA 7× larger addressable market than the surgical segment.
Competitive landscape
Where everyone else competes — and where we dominate
12%
Traditional market — surgical
- FDA ban on transvaginal mesh eliminated a primary treatment option.
- Abdominal mesh only — mainly via robotic sacrocolpopexy.
- Hospital-based, requiring specialized OR infrastructure.
- Complex native-tissue reconstruction demanding advanced surgical expertise.
88%
Arcus TLT market — non-surgical
- Vaginal pessaries — high discontinuation, uncomfortable.
- Pelvic-floor therapies — Kegels, biofeedback, EM stimulation; high failure for moderate-to-severe POP.
- Untreated patients living with symptoms due to limited options.
- Arcus fills the gap with a simple, office-based, reimbursed solution.
A significant, defensible TLT advantage
While competitors fight over the saturated 12% surgical market, Arcus owns the massive 88% non-surgical segment with minimal direct competition.
7×
Larger addressable market
Versus the traditional surgical approach.
1st
First office-based solution
No modern in-office alternative exists today.
$900M
Untapped opportunity
In the underserved 88% segment.
Current market limitations
3,000 years of limited progress in treating POP
Vaginal pessaries
The oldest documented treatment, yet still widely used today.
- Uncomfortable and require frequent maintenance
- Low patient compliance and satisfaction
- Outdated — doesn't address the root cause
- Many women simply give up on treatment
Traditional surgery
Invasive procedures with significant barriers.
- Requires a hospital setting and general anesthesia
- High cost and extended recovery time
- FDA removal of transvaginal mesh created a vacuum
- Only 12% of affected women choose this option
The market need
A simple, office-based, minimally invasive solution — with immediate reimbursement
Exactly what Arcus TLT provides. Let's review the opportunity together.